Alejandra Arango Gutierrez

Project Lead

Area: Worldwide

Alejandra specialises in complex cultural research for the Latin markets.

She works with local and global brands to help them develop their businesses, and also uses her creative approach to empower people so their own ideas bring benefit to society. Alejandra combines her deep knowledge of cultures with her design-management capabilities, and is motivated by bridging cultural boundaries. 

She holds a BA qualification in Industrial Design from the National University of Colombia, and an MA from Hochschule Anhalt University in Germany. She has lived in Germany and is currently based in Cali, Colombia. She speaks Spanish and English.