How are the digital services that we increasingly use in our lives becoming more like utility services? How might the characteristics of utility services inspire and optimise digital service design? intO's Business Director, Jonny Jiang, draws on his observations of customer behaviours and services to explore these questions.
We are looking for 13-24 year-olds from the USA (individuals or pairs of friends) to participate in an interview about daily routines, behaviours and the environment in which they live.
January is a month for looking forward, but at intO we also like to look back! We’ve been reviewing the projects that intO delivered last year, to share the highlights and learnings across our whole team. Here’s an at-a-glance view of how (and where) we’ve helped our clients over the past 12 months.
Where are you? What’s changing? And what should you do next? intO’s Global Futures Roadmap programme generates immediately actionable insight. Going beyond guesswork, it scrutinises the detail of real-life and aligns the emerging behaviours that are most relevant to your markets, your business and its future.
Is your company trying to move forward without a roadmap? Onika Simon, intO’s Global Strategy Director, has advice for all brands and businesses: before any future planning, establish your position in the real lives of the real people who will carry you into the future with them.
The foundation of intO's Global Futures Roadmap is built on foresight: thinking ahead to mitigate the uncertainty of our unfolding reality and support better decisions – today, tomorrow and in the years ahead - to stay one step in front. Our Research Director, Chloe Amos-Edkins, explains how it works.
Strategy Business Uncategorized Publications Innovation Research
Innovation Week Online is hosted by our friends at Future London Academy. It's a 5-day online programme specially created for experienced innovation professionals, service designers and business leaders.
Facilitated by intO’s founder, Joanna Brasset, we've created this interactive digital studio session for innovators, researchers, designers and business leaders who are reappraising international strategy in a post-coronavirus context.
Whether you’re trying to get a stalled research project back on track, or have simply been prompted to think about how remote approaches could drive efficiency and cost-savings during future ventures (pandemic or not), slots are bookable in Joanna Brasset’s diary, throughout April.
Joining a stellar lineup of speakers, founder of intO, Joanna Brassett, will be sharing studio intO's cultural approach to global research, at Design Thinking & Innovation Week (16-20 March 2020).
Joanna, our Founding Director, joined Lucy Mann and Felix Velarde in a podcast conversation.
At the Ad:tech conference, 2018, Joanna, our Founding Director, and Steve ‘Buzz’ Pearce, Global Design Director at Skyscanner, talked about how Skyscanner set off on a bold mission with intO.
