News, Opinion & Events

Will the future be a no-fly zone? 

Brands and consultancies need seamless connections to customer insights and to each other. So what's the solution when travel restrictions put these connections at risk? In this article, Onika Simon, intO's Strategy Director, stresses that remote research isn't only a safer necessity at the moment. It also offers a more sustainable approach for the future.

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Posted on March 24th, 2020

Business Future of Work Publications Research

Five Pivot Principles: How intO Outmanoeuvred COVID-19 in China & Japan

Like many global businesses, our projects have been affected by the circumstances of COVID-19. In fact, we encountered the initial impact while running research in China and Japan back in January. In this article, intO founder, Joanna Brasset shares the key things we learnt whilst seeking certainty for our clients during a period of extraordinary flux.

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Posted on April 2nd, 2020

Business Innovation Social Change Research

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Qual360 conference Amsterdam…

At the Qual360 conference, Joanna, our Founding Director, and Dorel’s Innovation Team presented a featured research project that helped the entire organisation improve their understanding of how pushchairs are used within different cultural contexts, such as in China.

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Posted on November 21st, 2018

Events Research

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