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We are thrilled to announce the return of the AI<>BA Conference for 2024, co-organised by intO! Following the incredible feedback from last year, we’re ready to bring together business leaders, AI innovators, and thought leaders once more to explore the rapidly evolving world of AI in business.
Reflecting on Last Year’s Success
Last year’s AI<>BA Conference in Katowice, Poland, was a remarkable success. Over 400 attendees from various sectors and 14 AI experts from seven different countries gathered to discuss how AI technology can drive business growth and efficiency. Our event was proudly supported by renowned brands such as Microsoft, Miro, WhatsApp, PRG.ai, Keboola, Digital Business Alliance, co.brick, the CEE Startup Network, and B2R Law.
Our highlight, last year, was delivered by intO’s CEO, Joanna Brassett, and intO’s Strategic Foresight Specialist, Thiara Cavadas, who delivered their inspiring talk on “Inclusivity by Design: An Equitable Approach to AI Innovation” and launched intO’s Equitable AI Framework. This presentation on ethical AI practices was so impactful that it led to an invitation for Joanna and intO to take a co-organiser role for this year’s conference.
Looking Ahead to 2024
This year, we are scaling up our ambitions. The 2024 AI<>BA Conference will be a two-day event, hosted at the iconic Silesian Museum in Katowice. We expect to welcome 1,000 attendees in person and 3,000 remote participants from around the globe. With 40 internationally renowned speakers, this year’s conference promises to be even more insightful.
Three Key Themes
The conference will focus on three critical themes, each addressing vital business concerns such as technology, ethics, regulation, innovation, creativity, and future foresight:
AI & Your Customers: Discover how AI can revolutionise customer interactions through ethical practices, innovative solutions, and user-centric approaches.
AI & Your Growth: Learn how AI drives global business expansion, enhances ROI, and bridges local and international markets with strategic innovation.
AI & Change Management: Understand how leaders can effectively navigate AI adoption, transforming workforce capabilities and processes for exceptional outcomes.
An Inspiring Venue
The Silesian Museum, with its unique blend of historical and modern architecture, symbolises the journey that businesses are taking while adopting and adapting to AI. This venue, a repurposed coal mine, has transformed into a hub of cultural and technological innovation—perfect for our conference’s forward-thinking discussions.
Join Us
Business leaders today are excited about AI’s potential, yet they often feel overwhelmed by the volume of information and the complexity of decision-making required. Whether you’re a business leader looking for clarity in the AI landscape, an AI solution provider seeking connections, or a thought leader ready to share your insights, the AI<>BA Conference is your platform.
We look forward to welcoming you to an event filled with networking, learning, and growth.
With limited spaces available for speakers and sponsors, this is your chance to engage with industry pioneers and help shape the future of AI in business. Get in touch with Chloe to learn more and secure your spot! [email protected]CC [email protected]
AI is transforming how people manage their money but without cultural context, trust and emotional intelligence, even the smartest tools can fail to connect with the end user. In this article, Chloe Amos-Edkins explores how fintech teams can design AI-powered experiences that build trust, serve diverse markets, and reflect real user values. Featuring insights from intO’s Research Director Laetitia Sfez, and grounded in global fieldwork, it’s a call for equity as an essential part of the UX research and design process.
In this article, intO’s Commercial Director, Chloe Amos-Edkins, reflects on the insights shared in a recent Fintech Insider podcast episode on AI in financial services. As AI adoption moves from buzz to business-critical, Chloe explores why trust, cultural context, and user understanding are essential to success. Drawing on intO’s global fintech research, she outlines how UX research can help teams design AI that’s scalable, ethical, and truly user-centred.
