Archive for the ‘Equity’ Category

Designing for Agency in the Age of AI

Following Kenneth Schlenker's Attention is the New Intelligencetalk at SXSW London 2026, intO’s Head of Research, Laetitia Sfez, reflects on what the rise of AI means for attention, agency and human decision-making. As AI becomes increasingly embedded in the products and services we use every day, she explores why product and UX teams must think beyond efficiency and automation, and consider how intelligent systems can support human judgement without quietly replacing it.

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Posted on June 4th, 2026

News AI Equity Innovation

Why the Hardest Part of Autonomy Isn't the AI

As the intO team attends SXSW London this week, Commercial Director Nitika Wahi reflects on a fascinating conversation with Waymo's Chief Product Officer, Saswat Panigrahi. While autonomous vehicles are often framed as a technology challenge, the discussion revealed something deeper: successful innovation depends on understanding people, behaviours, local context and trust. Drawing on Waymo's preparations for its London launch, Nitika explores why the future of AI adoption may hinge less on invention and more on integration.

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Posted on June 3rd, 2026

News AI Equity Innovation

intO Wins AI Excellence Award for Ethical Decision-Making

Studio intO has won the 2026 AI Excellence Award for Ethical Decision-Making, recognising its work helping global tech companies design more inclusive, responsible AI systems. Through its Equitable AI Framework and a network of Local Researchers across 60+ countries, intO embeds real-world human insight into AI development, identifying bias, improving accessibility, and shaping products used by hundreds of millions of people worldwide.

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Posted on April 1st, 2026

News AI Equity Innovation