In this publication, Joanna, our Founding Director, explores changes in the mindsets of consumers across the Middle East and Gulf Co-operation Council. Having previously aspired to ‘Western’ values, a new confidence is now emerging within a youthful population, that mixes culturally-rooted attitudes seamlessly within the context of worldwide perspectives.
Our CEO and three of intO’s business leads explain how they would tackle the challenge of helping design the world's best workspace for a client, and what research methods they would use based on their individual expertise.
Part of the intO the future of > WORK series, this thought-provoking report curates insights from the most progressive innovators and experts in our global network, and explores three emerging opportunity spaces for leaders who are shaping the future of knowledge-based work.
