Our Founder and CEO, Joanna Brassett, will speak on the “Creating a Better Digital World” panel at this year’s WIN Unconference. She’ll share insights on equitable innovation and inclusive design from Studio intO’s global research practice.
This October, we’re heading back to Katowice for AIBA 2025 - a leading international festival of AI in business and design. We’re proud to return as a programme partner for this year’s Research & Innovation (R&I) Stage, curating a dynamic series of talks, panels, and Q&As designed to explore the human, cultural and operational realities of working with AI - now and in the near future.
What does it take to design truly global innovation? In this article, intO’s Founder & CEO Joanna Brassett shares insights from her recent lecture at the University of Applied Arts Vienna. She explores how design anthropology - and intO’s adapted Local Lens Approach to research - helps global teams challenge default thinking and embed local context into strategy, product, and service development.
