How can YouTube ensure its Generative AI tools reflect diverse cultural contexts?
63 qualitative interactions
6countries: Indonesia, Brazil, India, Japan, Nigeria, USA
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Our Work
Our clients consistently award us top marks in vendor appraisals because:
- We’re on the ground in every inhabited continent
- We deliver global scope with an efficient & effective local response
- Our processes are super agile
- Our researchers have dual training & experience: design + research
- Our researchers are multi-cultural & multi-lingual
- We work from inception to implementation, reducing stakeholder layers
We work with...
How can Kingfisher build a ten-year roadmap for proactive product design and development?
16 progressive home owners
9 experts
4countries: France, Poland, Romania, UK
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How can Pinterest uncover insights from local experiences that will inform recommendations for globally scalable ad formats?
8 Pinners
4countries: Australia, Germany, UK, USA
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How can YouTube define the competitive landscape of shopping features to identify strategic opportunities for platform developments?
12 viewer-creators
4countries: Canada, India, South Korea, USA
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How can Google inform the development of visual search tools?
46 visual search users
2countries: India, USA
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How should Google discover and define use cases for Android Enterprise dedicated devices?
26 enterprise influencers
340 quant. participants
4countries: France, Germany, UK, USA
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How can Google explore opportunities to improve the dialer app user experience?
20 dialer users
3countries: Germany, Japan, USA
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How should Instacart inform improvements to its personal shopper onboarding process?
2 UX Researchers
1country: Australia
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How can Google understand their young customers’ perceptions of P2P app payment concepts?
17 young users of P2P payment apps
1country: Japan
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How can Google efficiently explore the digital payments landscape in Brazil?
43 shoppers & merchants
600 quant. participants
1country: Brazil
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How can IKEA become a go-to destination for customers celebrating season & cultural events?
1700 quant. participants
30 home furnishing shoppers
3countries: China, Germany, USA
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How can WhatsApp ensure its new Community feature is optimised for a successful global launch?
90 qualitative interactions
2countries: Ghana, Peru
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How can Miro’s platform become a progressive partner for the global developer community?
18 developers - worldwide
1country: Worldwide
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How can Amazon integrate sustainability initiatives into its payment experience?
30 altruistic shoppers
4countries: Brazil, Germany, Japan, USA
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How can Amazon better understand the global dynamics of trust?
40 shoppers
9 global experts
5 countries
5countries: Brazil, Germany, Italy, Japan, USA
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How can Miro define & leverage user personas to future-proof the relevance of their brand & offer?
30 Miro users
1country: USA
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How can Dorel understand the future of strollers & car seats in the urban mobility context?
12 families
5 experts
2countries: Germany, UK
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How should Uber counter falling driver sign-up rates in Egypt?
16 drivers
1country: Egypt
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How should the Skyscanner brand transform to become the go-to travel concierge partner?
220 travellers
10countries: Australia, Germany, India, Netherlands, Russia, South Korea, Spain, Taiwan, UK, USA
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Research Operations
How can Google reach traffic light engineers across diverse continents to enhance user engagement?
5 Niche traffic light engineers
5 Continents
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How can Pinterest uncover insights from local experiences that will inform recommendations for globally scalable ad formats?
8 Pinners
4countries: Australia, Germany, UK, USA
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Africa
Asia
How can Pinterest uncover insights from local experiences that will inform recommendations for globally scalable ad formats?
8 Pinners
4countries: Australia, Germany, UK, USA
learn more +
How can YouTube define the competitive landscape of shopping features to identify strategic opportunities for platform developments?
12 viewer-creators
4countries: Canada, India, South Korea, USA
learn more +
Europe
How can Kingfisher build a ten-year roadmap for proactive product design and development?
16 progressive home owners
9 experts
4countries: France, Poland, Romania, UK
learn more +
How can Pinterest uncover insights from local experiences that will inform recommendations for globally scalable ad formats?
8 Pinners
4countries: Australia, Germany, UK, USA
learn more +
Latin America
How can Google efficiently explore the digital payments landscape in Brazil?
43 shoppers & merchants
600 quant. participants
1country: Brazil
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How can WhatsApp ensure its new Community feature is optimised for a successful global launch?
90 qualitative interactions
2countries: Ghana, Peru
learn more +
Middle East
North America
How can Pinterest uncover insights from local experiences that will inform recommendations for globally scalable ad formats?
8 Pinners
4countries: Australia, Germany, UK, USA
learn more +
How can YouTube define the competitive landscape of shopping features to identify strategic opportunities for platform developments?
12 viewer-creators
4countries: Canada, India, South Korea, USA
learn more +
Worldwide
How can Google reach traffic light engineers across diverse continents to enhance user engagement?
5 Niche traffic light engineers
5 Continents
learn more +
How can Miro’s platform become a progressive partner for the global developer community?
18 developers - worldwide
1country: Worldwide
learn more +